According to Queerty, this is the ‘manliest man in the UK’ at the moment.
Apart from the pinup girl pose (with a nod to Picasso)*, the ‘manliness’ that the model -whoever he is- is trying to convey is partly signified by his hairiness. But hairy men, especially the ones who make a meal out of how ‘manly’ their bear** look is, are just as metrosexual as any twink*** out there.
Keep trying fellas, the ‘m’ word will always catch you in the end!
* Les Demoiselles D’Avignon by Picasso sent to me by @Bat020
**Bear – term used usually amongst gay men to describe hairy, bearded men.
***twink – term used again amongst gay men to describe young, often hairless (on chest, pubes etc) men.